When we talk about digital marketing, we essentially promote your business online using many channels.
These channels are how you make your buyer aware of what you are selling.
Some common digital channels might include your website, search engines, social media, online videos, and even paid ads.
Your customer will intersect many channels in the day to day and marketing is about finding the right message to share with the right person at just the right time through the right channel that sounds like a lot to get but truth be told marketers rarely get it on the first try.
Marketing is just as much a science as it is an art and the digital aspects of marketing let us get really scientific.
We spend a lot of time making hypotheses testing and then using the data we collect to adjust course and failure is going just to be part of the journey.
That’s all of this data that makes digital marketing incredibly powerful. Just about every action you take on the web is tracked.
collect enough data points and you can build compelling predictions about people’s behavior.
and because marketing is the act of persuading someone to take action, then the more data we have the more successful we will be at that persuasion
To learn more about digital marketing contact us at www.Martika.tech and get free consultation
